Hip-hop star Wiz Khalifa is teaming up with Ontario marijuana producer Supreme Cannabis to bring his brand Khalifa Kush to Canada, the company announced in a press release on Thursday. Under the terms of the deal, Khalifa Kush Enterprises (KKE) will provide consulting services to Supreme Cannabis to develop and launch a line of premium cannabis products. Supreme Cannabis will be the exclusive producer of Khalifa Kush products in Canada and with approval, other international markets outside the United States.
Khalifa said in the release that he started his company to share his appreciation for cannabis.
“In 2015 I saw an opportunity to introduce the highest quality cannabis products I love and enjoy, to the American market. KKE USA was the first move in bringing amazing cannabis and cannabis experiences to our customers,” said Khalifa.
Canada ‘Perfect Start’ for Brand Expansion
Khalifa believes that a presence in Canada, where recreational cannabis was legalized in October, is a natural progression for KKE.
“Canada is a very important place to me with the idea for ‘Kush and Orange Juice’ being created in Toronto, it’s the perfect start for the international expansion of Khalifa Kush,” he said. “My team and I have spent the past year finding a partner that